1967 AMC Rambler Rebel SST 1
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1967 AMC Rambler Rebel SST Convertible

The 1967 American Motors (AMC) Rambler Rebel SST emerged during a time when independent automakers in the U.S. were facing intense competition from the Big Three—General Motors, Ford, and Chrysler.

Amid the decline of other independents like Packard and Studebaker, AMC bucked the trend by finding success with its compact unit body Rambler, reaching annual production numbers of over half a million vehicles by 1963, all under the Rambler name.

In the face of mounting pressure as the Big Three expanded their compact and mid-sized offerings, AMC’s designer Dick Teague created the Rebel series for 1967.

The Rebel was built on a longer 114-inch wheelbase and showcased clean, crisp bodywork with a restrained style that stood out in an era of excess. The Rebel SST was the crown jewel of this series, a rare convertible that was produced for just two years, with only 2,518 units made.

This particular model, the Rambler Rebel SST Convertible, was powered by a 290-cubic inch OHV V-8 engine with a single 2-barrel carburetor, delivering a healthy 200bhp.

It was paired with a 3-speed automatic transmission, and the ride supported by coil spring independent front suspension and a leaf spring live axle rear suspension. The car was also equipped with four-wheel drum brakes, a common feature at the time.

The Rebel SST Convertible was not only rare but also restored in attractive colors, making it a standout piece for collectors. Its factory Matador Red with black stripes, black interior, and power top offered a striking appearance, further complemented by American Racing Torque Thrust wheels wrapped in BFG Radial T/A tires.

The restoration paid attention to detail, with a quality clearcoat repaint, well-maintained chrome, interior, carpets, and top, as well as a clean repainted underbody and chassis. The engine compartment, restored to showroom condition, now shows some signs of age but little use.

The Rambler Rebel SST Convertible was more than just a car; it was a statement of AMC’s resilience and innovation in a market dominated by larger competitors.

The convertible’s fully reclining front seatbacks were a signature Rambler feature, demonstrating the brand’s commitment to comfort and practicality, which made it ideal for long road trips or leisurely drives.

Today, the 1967 Rambler Rebel SST Convertible is a cherished classic, a symbol of AMC’s fight against the odds during a challenging period for independent automakers.

Its rarity and the care invested in this particular restoration have only added to its allure among collectors and enthusiasts who appreciate its unique blend of American automotive history, performance, and style.

Credit: Bonhams|Cars

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